direct selling
Create an Online Farm Store in 10 Minutes
Step-by-step guide to opening an online store as a farm producer: photos, stocks, prices, pickup. Operational in less than 10 minutes.
Short supply chain platform
The local infrastructure to buy, sell, and steer territorial food systems
Racines connects individuals, producers, artisans, local authorities, and professional buyers in one clear tool. Producers sell without commission, buyers see fees before checkout, and territories move with concrete data.
Search products, producers...
Organic · Nearby · Pickup
Search products, producers...
OrganicNearbyPickup
3 results
Cherry tomatoes
Small farm · 2km
Garden vegetables
Market garden · 5km
24
producers
156
products
0% producer commission
Secure checkout
Fees shown before payment
Built seriously. Hosted in France.
Four uses, one shared base
A clear entry point for each role
The homepage should orient quickly. Full details, pricing, and advanced features live on the dedicated solution pages.
Available
Individuals
Find nearby producers, order online, and pick up according to the options offered.
Available
Producers and artisans
Create a shop, publish products, manage orders, and receive direct payouts.
Rolling out
Local authorities
Prepare PAT governance with mapping, indicators, and a territorial showcase.
Pilot
B2B buyers
Structure local sourcing at volume, contracts, and traceability.
Operational in under 10 minutes
For producers. No training, no developer, with clear pricing from day one.
1
Create your account
30 seconds. Email and password.
The Pro plan is free, no strings attached.
2
Publish your first products
Photos, description, stock, price.
Your storefront is live immediately.
3
Receive your first orders
Customers order and pay online.
Funds are paid directly to your account.
0% commission - Monthly or yearly - No hidden fees
For producers
The business model should be clear in one minute
Racines Pro is free with no producer commission. Producers keep their listed price and customers see service fees before payment.
Understand Racines ProTraditional marketplace
- Monthly sales
- 2 000 €
- 20% commission
- -400 €
Producer keeps1 600 €
Racines Pro
- Monthly sales
- 2 000 €
- Pro subscription
- 0 €
Producer keeps2 000 €
+EUR400/month - +EUR4,800/year
Available
Available today
These building blocks already exist in Racines and can be used without waiting for a future promise.
- Local search and producer pages
- Product shops, activities, and slots
- Stripe payments and direct payouts
- Orders, tracking, and pickup
- Organizations, members, roles, and invitations
- Account security with 2FA and Google linking
Rolling out
Rolling out progressively
These modules remain important, but they should be presented as rollouts or pilots rather than available everywhere.
- Racines Territory: PAT dashboard, flows, and exports
- OpenValue: fair-price framing
- Concord: B2B agreements and contracting
- Mobile app and full QR workflow
Why Racines exists
The ambition remains broad, but the homepage should first explain the simple mechanics: fewer intermediaries, clearer rules, and practical tools for territories.
0%
producer commission
Free
buyer account
4 profiles
aligned on one platform
A shorter circuit
Reduce digital and commercial detours between those who produce and those who buy.
Readable rules
Free Pro access, buyer fees, and product status must be understandable before anyone commits.
A territorial base
Data useful to local decisions should come from real usage, not decorative claims.
We explain our trust framework before your first transaction.
Data
Minimal collection, zero resale, privacy by design from the start.
Hosting
Servers and partners in France and Europe only.
Payments
Stripe secures every transaction (PCI-DSS, 3D Secure, fraud protection).
Clear promise
Displayed prices are applied prices. No hidden setup fees.
Latest blog posts
Practical analysis and guides to turn local intent into clear action.
direct selling
Marketplace Commissions: How Much Are Producers Really Losing?
How much does a marketplace commission really cost a farm producer? Concrete calculation, 12-month comparison, and commission-free alternatives.
local consumption
Seasonal Fruits and Vegetables: A Complete Calendar
Complete calendar of seasonal fruits and vegetables in France, month by month. Eat fresh, local, and cheaper thanks to producers near you.
Questions to answer right away
The rest of the FAQ lives on solution pages. Here we only answer immediate decisions.
Choose the most useful entry point now
Explore, sell, or prepare a territorial rollout: Racines should stay simple from the first decision.